If you came to this post from my Facebook you’ve been participating in a little not-so-scientific experiment on my behalf. For most of the month of January almost all of my Facebook shares have passed through a new site I set up with WordPress and PressForward. On Chronoto.pe I archive a copy of everything I’ve read […]
There is not one but several “cultures of the click.”
Take the example of the gap between what journalists say about web metrics and what they do when they check their own traffic numbers. I find that journalists are particularly likely to have conflicted reactions to metrics when working for publications with high editorial ambitions facing financial instability. In this case, writers criticize the chase for clicks, but also understand online success as a signal of professional value.